In virtually every area of business, there will be pitfalls along the way. Marketing is no exception. Time and time again, businesses of all sizes make the same costly mistakes. But knowing how to avoid these mistakes can save you energy, disappointment and money.
Mistake #1: Eliminating marketing... Read More
Selecting an attention-grabbing presentation title is critically important to getting meeting planners to notice you. You need something that not only stands out, but also sets you apart from other speakers. It’s important to focus on your brand and your uniqueness and create a title that doesn’t underwhelm or overwhelm your audience. The use of your brand adds another... Read More
When a marketing friend of mine stated, “I'm such a shameless self-promoter,” I laughed. Then I thought for a moment and I realized that I’m a shameless self-promoter, too. I had never thought of my marketing approach as being shameless before. I would have described myself more like the "Marketing... Read More
It’s a small world on the Internet, but fishing there is like going fishing with a BIG net. You just never know when or where the next marketing "bite" will come from.
The first impression of your website is extremely important to gain a viewers’ interest.
First impressions really do count on the... Read More
Developing your USP (unique selling proposition) requires some hard brand-storming and creativity. One way to start is to analyze what clients say about the services you provide. What are the biggest and best benefits you have to offer? Also pay attention to how other companies use their USP's to their advantage.
This process requires careful analysis of your marketing message... Read More
Video marketing is a cost effective means of communicating with your target market and a powerful way to build your online presence. It’s a quick and easy way to gain massive amounts of traffic to your website by improving your page ranks on Google, YouTube and other social media sites.
The number... Read More
First of all start with a great website design and consistent branded image. Next add the three main marketing strategies below to boost your online success.
Building a great website is the best investment in time and money that you can make for your business. Get a professional web designer to create the main page and the basic... Read More
The idea of financial freedom is an exciting concept. Everyone wants to feel FREEDOM ... free of worry about money. For one person freedom might mean the opportunity to lead a simple life without complicated finances; for another it may be to accumulate great wealth in order to have the best of everything in life. Some people would want... Read More
The key to your success is to raise your own energy and enthusiasm with everyone you meet. When you do, people will automatically be attracted to you and what you have to offer. Enthusiasm and energy attract!
You have a tremendous responsibility to your organization to always... Read More
With business opportunity also comes some amount of risk. As your business grows, changes and expands, you will be required to take on a certain amount of unknown risk to move your company forward.
Starting a business is a risk in itself but, in a way, getting a new company off the... Read More