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Develop a system to write your book FAST!

There is no such thing as writer’s block! The only reason you should get stuck writing your book is not knowing which direction to go. A system, plan or layout will help you visualize and gain focus so you have a clear direction. So before you start writing, create your book layout by doing a brainstorming session. I call this my Brand-Storm Book Writing System. Let’s try out the first part of this system right now. You’ll need a very large piece of paper, poster or a flip chart to make this work. Be sure to make your circles large enough that you can write inside of them. Begin by drawing one large circle in the middle of the page. →

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Authoring book can open many doors of opportunity

Your book probably is not going to make you a famously rich rock-star bestselling author; writing is not the way that most experts get rich. Look at your book as a door-opening opportunity that supports your highly paid expert business. It can be an amazing marketing tool to sell your expertise. There are over one hundred thousand books published in the U.S. alone every year, and few sell more than a few thousand copies. But that’s not going to stop you from writing a book. As an expert, it’s the best way to increase your income from the spin-offs the book can create. Products, speaking, coaching, events and even movie opportunities can come from your book. For example, it was →

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Become the Authority by Writing a Book

“Reputation” and “Visibility” are the top two reasons buyers invest in books. Therefore, having your own book brings a higher level of credibility to your expertise. Being a successful author builds your value. Yet does the book itself make you money as a highly paid expert? The book itself is not necessarily going to make you rich. The opportunities that a book creates are where much of the income-generating possibilities will come from. People often ask me this question: “How do you write a book?” A small percentage of people who ask this question actually hope to hear, “Anyone can write a book.” Most just want permission. But the truth is they don’t need permission and there are no rules →

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5 Ways to ASK Effectively to Get to YES!

1. Get very clear on what you want. Start by asking yourself, “Exactly what is it that I need to receive from this person so that it will assist me in achieving my short term goals?” For example, I want to ask this person to co-host an event, become an affiliate partner, to promote my book or to buy my services, etc. 2. Understand what you’re really worth, and why. Break down the long-term value that you bring to clients and think about the results you generate for your most valued clients. What is your experience, your knowledge and your guidance really worth? Your expertise could make a profound impact on someone’s life—that’s priceless! 3. Identify what you are actually →

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Get Your ‘Ask’ in Gear

We’ve spent a lot of time discussing money for a good reason. If you don’t know how to ask for or how to make and manage large sums of money you’re not going to make it to the highly paid expert level at the top of the pyramid (read about this in another blog post). Your income can grow only to the extent that you do. Not knowing how to ASK stops the flow of opportunities and money. There are a lot of people who are uncomfortable asking for money. If asking for money doesn’t come easy, you must learn how to ramp up your courage to ASK for—and get—what you’re worth.

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Take Action in Spite of Discomfort

The majority of us are creatures of habit, especially when habits have been programmed into our brains for years. In fact, some of us are so conditioned against asking that we are completely closed-minded to it. About 95 percent of what we think and do is habitual. It takes time to form new beliefs and to act upon new habits. Programming and conditioning in our past does not necessarily serve us well today or in the future. Every belief that we have will either move us forward or keep us stuck in the same place. Beliefs and thoughts can empower us or dis-empower us. Thoughts and beliefs are not real unless we give them power. Once we know better—we do →

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5 Ways to Grow Multiple Streams of Income

Manifest and multiply only your most ideal clients. Your marketing must be on target and directed only toward your most ideal prospects. Ensure that each client you take on is a good fit for your programs. If they are not the right fit, it will only cause you more work and headaches in the long run. If you believe that a prospect is not the right fit, be honest with them upfront. You can say NO and still remain professional and fair. If you are doing personal coaching or consulting, you only want clients that can afford your fees and those who appreciate the high-quality expertise and service you have to offer. And, if you are hiring other coaches, they →

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What It Takes to Become a Millionaire

You often hear about experts who teach people to become millionaires practically overnight. That’s a hard promise to deliver! Unless that expert plans to live with you, invest with you and give you their absolutely no-fail, step-by-step system, it’s not likely to happen. If it was that easy to become a millionaire there would be a lot more wealthy people on the planet. Becoming a millionaire from your own expertise takes time and a high level of commitment to achieve. There are a lot of factors that come into play in becoming a millionaire. Millionaires have traits and skills that most other people don’t possess; they think and act differently. They have the right mindset, a high level of focus →

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Set Realistic Goals as You Grow Your Business

Few people take the time to look at the REAL numbers when it comes to setting income goals; therefore they set lofty goals that set them up for failure. If you are just starting out as an expert, a realistic goal for you to shoot for may be $100,000 per year. This can become a reality if you already have a quality brand, effective marketing plan and some high-level clients in place. To make $100,000 a year, you will need to generate an average of $8,300 per month. And of course this means your gross income, excluding taxes, business expenses, and so on. You may need to reconsider your ultimate income goal target. Whatever that number is, you need to →

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Hosting a Successful Event

Typically, I like a long lead time of four to six months to plan a three-day event. However, in some cases I’ve had as little as one month to plan a repeat event if the website was already up and ready to go. I typically don’t like to rush the marketing plan. A much longer lead time removes the stress of getting everything done and filling the seats. Visualize your success outcome, stay on course and NEVER cancel an event because you couldn’t fill seats. The only reason you can’t fill seats is because you gave up too soon. The more time you give yourself to plan an event, the more time you’ll have to market and promote the event. →

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