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Archive for the ‘Branding’ Category

Grab Your Dot Com Now

Choosing the right name for your businessEstablish a great business name that defines what your expertise is all about. Here are some example of brand names that I’ve helped my clients create:

Career Transition Expert, Money and Life Freedom Coach, Behavior Change Expert, Breakthrough... Read More

Brand Domination is KEY

Brand Domination is KEYBrand domination is KEY to getting noticed online. So what is brand domination? Brand domination is when someone types in your name or brand online and the main expert they find on pages one, two and three of Google is you, your brand and your... Read More

Set Yourself Apart from the Masses

What direction will you take to set yourself apart from the "Sea of Sameness?

What direction will you take to set yourself apart from the "Sea of Sameness?" There are a lot of life and business coaches. How will you set yourself apart and define your expertise? You must find... Read More

5 Tips to Creating an Effective Logo Design

logo-examples-500Your logo is one of the most critical parts for creating an effective business brand. Therefore, before you set out to create a new logo or re-create an existing logo, you need to first understand what a logo is and how it builds your brand awareness.

A logo identifies a company... Read More

Re-Define, Re-Position and Re-Energize

Re-Define, Re-Position and Re-Energize your online opportunities.

Re-Define:  If you have an existing website, take a look at all the text on your site. Make sure it is speaking directly to your target market. If not, rework your marketing copy all together to get more effective results.

Re-Position:  It may be time for you to completely reinvent your brand... Read More

Let Viewers Get to Know You Online

Let views get to know youThe next important item to add to your home page is an introduction video.

This video is where viewers can personally connect to you as the expert. It should be no more than two minutes in length, as it’s hard to keep your viewers’ attention for... Read More

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