“Reputation" and "Visibility" are the top two reasons buyers invest in books. Therefore, having your own book brings a higher level of credibility to your expertise. Being a successful author builds your value. Yet does the book itself make you money as a highly paid expert? The book itself is not necessarily... Read More
Debbie Allen's Success is Easy Blog
1. Get very clear on what you want. Start by asking yourself, “Exactly what is it that I need to receive from this person so that it will assist me in achieving my short term goals?” For example, I want to ask this person to co-host an event, become an affiliate partner,... Read More
We’ve spent a lot of time discussing money for a good reason. If you don’t know how to ask for or how to make and manage large sums of money you’re not going to make it to the highly paid expert level at the top of the pyramid (read about this in... Read More
Every small business starts with a spark, an idea, a vision. But as doubt, fear, and real-world roadblocks get in the way, that reach-for-the-stars idea seems far-fetched. Motivational speaker, entrepreneur, and success expert Debbie Allen is here... Read More
- Manifest and multiply only your most ideal clients.
Your marketing must be on target and directed only toward your most ideal prospects. Ensure that each client you take on is a good fit for your programs. If they are not the right fit, it will only cause you more work and... Read More
You often hear about experts who teach people to become millionaires practically overnight. That’s a hard promise to deliver! Unless that expert plans to live with you, invest with you and give you their absolutely no-fail, step-by-step system, it’s not likely to happen. If it was that easy to become a millionaire... Read More
Here’s the secret: You can have whatever you want in life as long as you are willing to plan, focus and execute it. It’s that easy! When you were born you explored, reached out, believed without explanation or proof, and you were curious. You felt like you could do anything,... Read More
Few people take the time to look at the REAL numbers when it comes to setting income goals; therefore they set lofty goals that set them up for failure. If you are just starting out as an expert, a realistic goal for you to shoot for may be $100,000 per year.
Typically, I like a long lead time of four to six months to plan a three-day event. However, in some cases I’ve had as little as one month to plan a repeat event if the website was already up and ready to go. I typically don’t like to rush the marketing plan.... Read More
Creating your own events is a great way to bring in huge income, and quickly. Imagine hosting your own event that brings in six to seven figures in a matter of days. Hosting your own events can fill your coaching programs and product sales with a year’s worth of income in... Read More