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Archive for the ‘Branding’ Category

3 Step Process to Developing an Effective USP

Developing your USP (unique selling proposition) requires some hard brand-storming and creativity. One way to start is to analyze what clients say about the services you provide. What are the biggest and best benefits you have to offer? Also pay attention to how other companies use their USP's to their advantage.

This process requires careful analysis of your marketing message... Read More

3 Ways to Create Rapid-Fire Success Online

First of all start with a great website design and consistent branded image. Next add the three main marketing strategies below to boost your online success.

Strategy #1

Building a great website is the best investment in time and money that you can make for your business. Get a professional web designer to create the main page and the basic... Read More

Are You Googlable?

Are you googlableYouTube can help you become Googlable! The next thing to do is to set up your own YouTube Channel. This is where you will add correctly optimized videos for more online exposure. You’ll need to create quality content and publish it online with keyword-rich titles.... Read More

Re-Define, Re-Position and Re-Energize

Re-Define, Re-Position and Re-Energize your online opportunities.

Re-Define:  If you have an existing website, take a look at all the text on your site. Make sure it is speaking directly to your target market. If not, rework your marketing copy all together to get more effective results.

Re-Position:  It may be time for you to completely reinvent your brand... Read More

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