Becoming a recognized expert in your field is an excellent way to boost your sales and business income. Expert positioning is a proven model that practically guarantees fast success!
Whether through extensive education, years of hands-on experience, or a natural aptitude for a specific area of business, there are... Read More
Once you figure out how YOU will best represent your overall brand, the next step is to get really good at marketing yourself. I call this "shameless" self-promotion.
Self-promotion, when done effectively, works for ANY business or career. Once you begin to implement the proven marketing strategies behind it, it’s much easier to be successful in anything you set your... Read More
“Succeeding in new things creates confidence. Confidence in turn creates unstoppable success.” ~ Debbie Allen
As an entrepreneur, my background in business started at a very young age, but I had no formal business training, except for what I learned from the school of hard knocks. I’ve... Read More
Light the flame ~ Courtesy Pixabay user Comfreak
Passion must be filled with visions of a dream that are dramatic enough to make a big difference. Your emotional intensity must burn hot enough to protect you against the chilling effects of doubt,... Read More
Trust ~ Courtesy Pixabay user Myriams-Fotos
Highly paid experts have clients who come to them with ease; they don’t need to chase down prospects to get them to buy. Referrals fill the pipeline and keep business flowing in. Increasing your referral business will make your... Read More
Courtesy Pixabay user geralt
One way to kick your referral business into high gear is by offering a referral reward. Find a way to reward your customers for every referral they send you, and make sure that you systemize this process so you can test the... Read More
Courtesy Pixabay user keijj44
Referrals are the support system of any business. Every expert with an endless stream of referrals has instant peace of mind. Wouldn’t it be great if the majority of your clients came from referrals? That sure would make your job a lot... Read More
Courtesy Pixabay user leonaranjo0Publishers are rightfully picky because they get pitched thousands of books a day. It takes effort to learn the ropes, send out brilliant book queries and do the research required to both craft the idea for a book, and then to propose it... Read More
Marketing - Courtesy Pixabay user geraltAs an expert, I believe you should always make the commitment to write your book, but only when the timing is right for you. You need time to not only write the book, but to market it too. Marketing... Read More
Courtesy Pixabay - No writer's block!There is no such thing as writer’s block! The only reason you should get stuck writing your book is not knowing which direction to go. A system, plan or layout will help you visualize and gain... Read More